Walmart now lets you try clothes on a virtual model of you by using only your iPhone

It's very convenient to buy clothes online. However, there's always the risk of not liking how the apparel looks on you when you try it at home. And when this happens, then the whole online shopping thing becomes a hassle. But what if you could see how the new t-shirt you are so eager to buy will look on you before ordering it?

Well, it appears that Walmart now offers a way for you to try your potential purchases online and then decide whether you will add them to your cart. As the company announced in a new press release, the Walmart app on iOS now offers a "Be Your Own Model" feature, allowing you to try clothes on a virtual model of you created from a photo of yours.

To do this, tap the "Try It On" button and then choose the "Be Your Own Model" option. The first time, you will be prompted to take a picture of yourself within the Walmart app and input your height. After that, you will see an image of you wearing the item.



You could argue that the system just slaps images of clothes on your picture and that there is nothing special about it, but according to Walmart, its technology uses algorithms and AI, which was originally created for designing highly accurate topographic maps. The company stated that, with Be Your Own Model, you see an "ultra-realistic simulation" with shadows and fabric draping, including where your desired clothing falls on your virtual body.

Walmart also shared that more than 270,000 items across the retailer's portfolio now support the virtual try-on feature. The company also stated that Be Your Own Model will soon be available on Android and Desktop as well.

In 2021, Walmart acquired Zeekit, a company developing a virtual fitting room platform. And earlier this year, it introduced the try-on feature, but up until now, you could use it only with a virtual model that resembled you the most.