The Mobile World Congress is the biggest mobile expo of the year, but it's not only about the new technology being announced - MWC also hosts the Global Mobile Awards, which give credit to the best mobile devices, companies and software. And this year's awards have been exciting as always, but the winner in the Best Mobile Device category didn't surprise much - it was the iPhone 4. Apple's latest iPhone outdid competition from Samsung's Galaxy S and the HTC Desire, which are both amazing devices. The other two contenders were the LG Optimus 7 running on Windows Phone 7 and RIM's BlackBerry Torch 9800, the touchscreen heavyweight in the business segment. When it comes to mobile makers however HTC dominated the scene and grabbed the "Device Manufacturer of the Year" award.
Its not only about the hardware nowadays. You have heard the word "ecosystem" repeatedly recently as it was one of the key topics discussed by Stephen Elop in Nokia's Windows Phone move. And an ecosystem needs apps. The best of all platforms this year was... Angry Birds, of course.
Before we give you the full list of winners, let us mention MobiSante's MobiUS ultrasound imaging system, which could redefine the future of medical imaging. Check out all the winners below:
1. Global Mobile App Awards - App of the Year on the Apple Platform Rovio / Clickgamer/Chillingo for Angry Birds - App of the Year on the BlackBerry App World Platform Research In Motion for BlackBerry Messenger - App of the Year on the Android Platform Google for Google Maps - App of the Year on the Nokia Platform Herocraft & InnerActive for Zum Zum - Best Mobile App Rovio / Clickgamer/Chillingo for Angry Birds
2. Mobile Advertising & Marketing - Best Mobile Advertising & Marketing Campaign Mobilera - Outeractive for Unilever Cornetto Multiplayer Interactive Wall Projection Mapping Game
3. Best Mobile Business & Enterprise - Best Mobile Enterprise Product or Solution Antenna for Antenna Mobility Platform (AMP) - Best Mobile Money Product or Solution Airtel Africa, MasterCard Worldwide and Standard Chartered Bank for Airtel Card
Recommended Stories
4. Social & Economic Development - Best use of Mobile for Social & Economic Development Ericsson and Flexenclosure for Ericsson Community Power - Best Mobile Money for the Unbanked Service Vodafone Group, Safaricom, Vodacom, Vodafone Essar Limited and Roshan Ltd for M-PESA Best Product, Initiative or Service for Underserved Segment BBC World Service Trust for BBC Janala
5. Mobile Innovation - Best M-Health Innovation Mobisante Inc for MobiUS - Best Mobile Learning Innovation Urban Planet Mobile and PT Telkomsel for Urban English, Mobile English Learning Initiative - Best Mobile Innovation for Utilities EDMI and Sierra Wireless for EDMI EWM100 Advanced GSM/GPRS Modem for Smart Metering Applications - Best Mobile Innovation for Automotive & Transport Nissan Motor, AT&T, NTT DOCOMO, and Telenor Connexion for ICT for Electric Vehicles - Best Embedded Mobile Device (Non-Handsets) AT&T and VITALITY, Inc for AT&T-connected Vitality GlowCaps
6. Green Mobile Award - Green Mobile Award for Best Green Product/Service or Performance Bharti Infratel for GreenTowers P7 Project
7. Best Mobile Devices - Best Mobile Device Apple for iPhone 4 - Device Manufacturer of the Year HTC
8. Best Technology - Best Mobile Broadband Technology Ruckus Wireless for Ruckus Mobile Wi-Fi Gateway System - Best Mobile Technology for Emerging Markets Orange for Orange solar base station programme - Best Technology Breakthrough Seven Networks for SEVEN Open Channel - Best Customer Care & CRM Airtel Africa and Tango Telecom for Tango Telecom’s ‘Dynamic Pricing Service’
9. Outstanding Achievement Awards - GSMA Chairman's Award Dr. Wang Jianzhou, Chairman, China Mobile - Government Leadership Award Government of Afghanistan
Victor, a seasoned mobile technology expert, has spent over a decade at PhoneArena, exploring the depths of mobile photography and reviewing hundreds of smartphones across Android and iOS ecosystems. His passion for technology, coupled with his extensive knowledge of smartphone cameras and battery life, has positioned him as a leading voice in the mobile tech industry.
Recommended Stories
Loading Comments...
COMMENT
All comments need to comply with our
Community Guidelines
Phonearena comments rules
A discussion is a place, where people can voice their opinion, no matter if it
is positive, neutral or negative. However, when posting, one must stay true to the topic, and not just share some
random thoughts, which are not directly related to the matter.
Things that are NOT allowed:
Off-topic talk - you must stick to the subject of discussion
Offensive, hate speech - if you want to say something, say it politely
Spam/Advertisements - these posts are deleted
Multiple accounts - one person can have only one account
Impersonations and offensive nicknames - these accounts get banned
Moderation is done by humans. We try to be as objective as possible and moderate with zero bias. If you think a
post should be moderated - please, report it.
Have a question about the rules or why you have been moderated/limited/banned? Please,
contact us.
Things that are NOT allowed: