HMD Global has struggled to compete in the smartphone market despite selling smartphones under an established brand like Nokia. However, the latest market data indicates that things could finally be looking up for the company.
2 million Nokia smartphones were shipped in Q1 2021
Counterpoint Research reports (via NokiaMob) that 2 million Nokia smartphones were shipped in the first quarter of 2021. That’s an increase of almost 18% from the 1.7 million units shipped a year earlier.
The improvement was attributed to HMD Global’s strong performance in Africa and parts of Europe. An additional 11 million Nokia feature phones were shipped during the quarter, up from 8.6 million in Q1 2020.
Back to smartphones, HMD Global was fell from number 17 to number 18 on the list of top manufacturers in the world. That’s far from impressive, especially when you consider Nokia peaked at number 8 back in mid-2018.
But the good news is that the aforementioned year-on-year shipment growth, the first in almost two years, was registered before the brand unveiled its updated smartphone lineup consisting of the Nokia C, Nokia G, and Nokia X lines.
These devices recently started hitting shelves around the world, so their impact will hopefully be felt in August when the current quarter’s shipment numbers are revealed. In Q2 2020, 1.4 million Nokia smartphones were shipped, so it shouldn’t be too hard to best that.
Follow us on social media to catch the latest trending stories, watch exclusive videos, and join the conversation with our vibrant community!
A discussion is a place, where people can voice their opinion, no matter if it
is positive, neutral or negative. However, when posting, one must stay true to the topic, and not just share some
random thoughts, which are not directly related to the matter.
Things that are NOT allowed:
Off-topic talk - you must stick to the subject of discussion
Offensive, hate speech - if you want to say something, say it politely
Spam/Advertisements - these posts are deleted
Multiple accounts - one person can have only one account
Impersonations and offensive nicknames - these accounts get banned
Moderation is done by humans. We try to be as objective as possible and moderate with zero bias. If you think a
post should be moderated - please, report it.
Have a question about the rules or why you have been moderated/limited/banned? Please,
contact us.
Things that are NOT allowed: