In a move that signals a significant expansion of its satellite connectivity ambitions, Apple has deepened its partnership with GlobalStar. The tech giant has committed an additional $1.1 billion in upfront payments to enhance GlobalStar's satellite infrastructure and has acquired a 20% stake in the company for approximately $400 million.
This strategic investment aligns with Apple's ongoing efforts to leverage satellite technology to provide innovative features for its iPhone users. With the recent release of iOS 18, Apple has introduced the ability to send text messages via satellite, expanding the potential applications beyond emergency SOS.
The way Emergency SOS works simplified in a single image.
First introduced with the iPhone 14 series in 2022, Emergency SOS via satellite was supposed to be free for only two years, which would have meant that users had to start paying for the service around this time of 2024. Instead, in November 2023, Apple surprised iPhone 14 users with an extra free year of Emergency SOS via satellite.
But while Apple currently offers these satellite services at no cost to users, the company has hinted at future monetization strategies. As the free trial period for Emergency SOS is set to expire in 2025, it's likely that Apple will introduce a subscription model or carrier-based plans to recoup its investment and generate additional revenue after the extended free period ends.
Potential monetization strategies could include tiered pricing for different levels of satellite service, bundling satellite connectivity with Apple One subscriptions, or partnering with mobile carriers to offer premium plans. However, Apple faces a delicate balancing act, as charging for emergency services could be perceived as exploitative.
As satellite technology continues to advance, Apple's strategic investments position the company to remain at the forefront of innovation. With expanded capabilities and a growing user base, the future of satellite connectivity holds immense potential for both Apple and its customers.
You can try out Emergency SOS via satellite right now
This is how the Emergency SOS UI looks when you have successfully activated it. (Image by Apple)
As long as you have an iPhone 14 or newer, you can give Emergency SOS via satellite a go. But before you put on your adventurer pants and head into some unknown wild territory, you might want to check out your phone's settings first.
While the feature usually only becomes available when you don't have WiFi and cellular connectivity, you can try a demo of it by going to Settings > Emergency SOS > Emergency SOS via Satellite > Try Demo. You will find it at the bottom of the Emergency SOS page. The feature won't appear if you try to search for it in the search bar at the top of the Settings app.
Keep in mind that Emergency SOS is not available in all regions. The available regions at the moment are Australia, Austria, Belgium, Canada, France, Germany, Ireland, Italy, Japan, Luxembourg, the Netherlands, New Zealand, Portugal, Spain, Switzerland, the U.K., and the U.S.
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Aleksandar is a tech enthusiast with a broad range of interests, from smartphones to space exploration. His curiosity extends to hands-on DIY experiments with his gadgets, and he enjoys switching between different brands to experience the latest innovations. Prior to joining PhoneArena, Aleksandar worked on the Google Art Project, digitizing valuable artworks and gaining diverse perspectives on technology. When he's not immersed in tech, Aleksandar is an outdoorsman who enjoys mountain hikes, wildlife photography, and nature conservation. His interests also extend to martial arts, running, and snowboarding, reflecting his dynamic approach to life and technology.
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