Xiaomi and Apple were the top two global wearable shippers during the second quarter of 2017
Xiaomi had the largest market share among wearable manufacturers during the second quarter, just edging out Apple
According to analysis firm IDC, worldwide shipments of wearable devices rose 10.3% year-over-year during the second quarter of 2017. For the three-month period from April through June, a total of 26.3 million wearable units shipped. For the first time ever, basic wearable devices (which are those that don't run third party apps) had a year-over-year decline in shipments with an annual growth rate of -.9%. On the other hand (no pun intended), smartwatch shipments rose at an annual rate of 60.9% in the second quarter.
For the second quarter of 2017, the top wearable shipper was Xiaomi, with its 3.5 million units shipped edging out Apple's 3.4 million for the period. The company's main wearable product is the $20 Xiaomi Mi Band fitness tracker. The latter carries a 20-day battery life and an IP67 certification rating. The wearable is equipped with a fitness, heart-rate and sleep monitor. Shipments grew 13.7% year-over-year to give the company a leading 13.4% of the wearable market.
As we pointed out, Apple's 3.4 million Apple Watch units delivered from April through June fell just shy of Xiaomi's shipments. But for Apple, it still represented an outstanding increase of 49.7% year-over-year from the 2.1 million watches that the tech titan shipped in Q2 2016. Apple now owns 13% of the wearable market. With its Apple Watch Series 3 expected to be unveiled on September 12th carrying an embedded SIM card and an LTE radio, this new Apple Watch variant will reportedly make and take calls and connect to the internet without having to pair to a user's iPhone. This model could help Apple surpass Xiaomi in the rankings by the end of this year.
In third place just behind Apple was Fitbit. While the company delivered almost the same number of wearable devices as Apple did during the three months of the second quarter, it fell just short and its 12.9% market share during the three-month period also was just shy of Apple's share of the wearables market. The second quarter of 2017 was a godawful period for Fitbit as the 3.4 million wearable units shipped by the company was a drop of 40.9% from the 5.7 million the company shipped during the same quarter last year. Fitbit is broadening its product lineup to include smartwatches. It recently unveiled its first smartwatch, the Fitbit Ionic. This transition means that Fitbit is losing focus, which just might be the reason behind its year-over-year struggle.
"The transition towards more intelligent and feature-filled wearables is in full swing. For years, rudimentary fitness trackers have acted as a gateway to smartwatches and now we're at a point where brands and consumers are graduating to a more sophisticated device. Previous niche features such as GPS and additional health tracking capabilities are quickly becoming staples of the modern smartwatch. Just a year ago only 24.5% of all wearables had embedded GPS while today that number has reached almost 41.7%. Equally important to device features will be the algorithms tracking workouts and providing health insights. There is growing interest from the medical industry to adopt wearables and consumer expectations are also on the rise. This is where companies like Apple and Fitibit have the potential to maintain their lead as their investments in the tracking and perhaps diagnosing of diseases will be a clear differentiator from low-cost rivals."-Jitesh Ubrani, senior research analyst, IDC Mobile Device Trackers
source: IDC
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