WhatsApp reveals plans to launch business accounts in the coming weeks
Not many details have been provided on how they will exactly work, but WhatsApp revealed that it will introduce verified business accounts, which will allow people to identify a business from another person.
In the coming months, we'll be testing new features that aim to solve some of these challenges and make it easier for people to communicate with the businesses they want to reach on WhatsApp. Our approach is simple – we want to apply what we've learned helping people connect with each other to helping people connect with businesses that are important to them.
Finally, WhatsApp says that its business solution will provide enterprise customers with useful notifications such as flight times, delivery confirmations, as well as other updates. It remains to be seen when exactly the new WhatsApp Business app will be released and how many of its features will be hidden behind a paywall.
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