Verizon Wireless leads the way in customer loyalty - lowest churn rates

When you're in the top spot, there sure must be some good times going on – especially when you continue to make it through each quarter. The nation's number one wireless provider is again leading the industry in customer loyalty by reporting the lowest churn rate among the other major wireless providers during the fourth quarter of 2009. It seems like it never gets old as Big Red has achieved this mark for the 20 of the last 21 quarters. When it comes to its total customers, which includes postpaid and prepaid, Verizon Wireless reported a churn rate of 1.42 percent while postpaid only came in at 1.06 percent. Chief operating officer of Verizon Wireless, Dan Mead, said that “We spend billions of dollars every year to stay ahead of customer demand so we can meet the needs of our customers today and in the future. Quarter after quarter, our customers have sent a clear message that our high-speed network, which is the biggest and the best in the wireless industry; our leading customer service; and our expansive lineup of phones and smartphones give our customers the best wireless experience in the industry.” As they've become more open in their operations, like how we've seen them embrace the Android platform, they seemingly continue to stay even on top of their performance – exceeding the expectations of its customers.

source: Verizon