T-Mobile's Binge On plan great for fans of television serials; check out the ads

If you love watching television serials, you might want to think about using T-Mobile as your mobile carrier following today's announcement of its Binge On plan. Part of Un-carrier X, Binge On allows current and new qualifying Simple Choice subscribers to stream video from certain apps, without having the data used count against their data cap. This shouldn't be a surprise to PhoneArena readers, since we told you to expect this announcement almost two weeks ago.

Streaming video apps that are included in the Binge On plan include Crackle, Encore, ESPN, Fox Sports, Fox Sports Go, HBO Now, HBO Go, Hulu, MLB, Movieplex, NBC Sports, Netflix, Sling TV, Sling Box, SHOWTIME, STARZ, T-Mobile TV, Univision Deportes, Ustream, Vessel, Vevo and VUDU. This means that using Netflix, qualifying T-Mobile subscribers can watch all 177 episodes of House M.D. spanning eight seasons, without having it count against their data cap. Other streaming video apps will be added to the Binge On line-up over time.

And in a move that only T-Mobile CEO John Legere would ever dream of doing, Verizon's Go90 and AT&T's DirecTV streaming services are both included in the list of video streamers included in the Binge On plan. Legere adds, "With Binge On, no one pays—not the customers, not the video streaming services—and everyone wins." The video is delivered to T-Mobile customers at DVD quality (480p) or higher. During today's media event, the T-Mobile executive said that subscribes should not get hung up on that 480p figure.


Binge On begins for new T-Mobile subscribers on Sunday, November 15th. The service starts for current subscribers on November 19th. T-Mobile has produced a couple of ads for the service, both of which star everyone's favorite meth cook, Aaron Paul (Jessie Pinkman from Breaking Bad). Check them out by clicking on the video slideshow below.


source: T-Mobile