The conditions of the deal/s may have changed since the initial publishing of this post.
A tweet from T-Mobile CMO Mike Sievert reveals that the nation's fourth largest carrier has had 15 times the usual number of BlackBerry related trade-ins over the last two weeks. The genesis for all of this started in the middle of last month when T-Mobile sent out promotional emails to its BlackBerry owning customers, trying to get them to switch to the Apple iPhone 5s.
Eventually, T-Mobile agreed to a trade-in deal,offering $200 in trade for any working BlackBerry that can be used toward the purchase of any phone on T-Mobile's lineup. Those purchasing a new BlackBerry phone received another $50 off. And according to Sievert, the deal was a resounding success for T-Mobile. The trade-in offer ends this Wednesday.
Now let's hope we can get John Chen and John Legere to shake hands and make nice.
Tweet from T-Mobile CMO Mike Sievert reveals the success of the BlackBerry trade-in offer
source: @SievertMike
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Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
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