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Samsung Galaxy S23 Ultra leads the way as 2023's flagship line shows improvement in sales

By Alan Friedman

Updated: Feb 28, 2023, 2:54 PM

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Samsung Galaxy S23 Ultra leads the way as 2023's flagship line shows improvement in sales

Samsung's Corporate Executive VP Patrick Chomet spoke with CNBC and revealed that sales of the just-released Galaxy S23 series are surpassing sales of 2022's Galaxy S22 line over the same time span. Leading the way is the top-of-the-line Galaxy S23 Ultra which features a 200MP rear-facing camera, the S Pen digital stylus, and design cues from the Galaxy Note line which Samsung no longer produces.

The Galaxy S23 Ultra has captured about 60% of Galaxy S23 series revenue to date, Chomet says. The price of the base model is $1,199.99 and is equipped with 8GB of memory and 256GB of storage. All three Galaxy S23 models (including the Galaxy S23, Galaxy S23+, and Galaxy S23 Ultra) are powered by an overclocked Snapdragon 8 Gen 2 for Galaxy chipset. Speaking in Barcelona at the MWC 2023 "connectivity event," Chomet said, "We expect, kind of, a healthy portion of the mix, to be skewed toward the premium."

Chomet adds that Samsung is hoping to generate double-digit revenue growth for its premium handsets this year. That includes the Galaxy S23 Ultra and Samsung's two foldable models (the Galaxy Z Fold 4 and the Galaxy Z Flip 4). The executive also said, "So we are on the premium segment, despite the difficult economic environment, we see a steady opportunity for us. And the reason is we are very competitive, because we have brought a lot of innovation in that segment."

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The Verizon 256GB Galaxy S23 Ultra comes at $800 off with bonus credit!

The extra S23 Ultra bonus from the link here on top of Samsung’s store credit brings the Galaxy S23 Ultra starting price on Verizon to just $399.99 with a trade. And a 5G plan! Also, you can benefit from a free Galaxy Watch5, free Galaxy Tab S7 FE — or both with your purchase.

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T-Mobile prices the Galaxy S23 Ultra starts at $199.99

Get the T-Mobile S23 Ultra via Samsung benefit from three awesome deals. When signing for the Magenta MAX plan and trading an eligible device, T-Mobile will knock $1000 off the S23 Ultra price! You can also get up to $500 off with trade-in, up to $800 off with a new line on Magenta MAX rate plan.

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An AT&T S23 Ultra deal knocks it down to $200 with extra bonus!

Those on AT&T can grab the flagship Galaxy S23 Ultra from Samsung with a plan and a trade for just $200. 256GB storage. Also, AT&T is giving you the option to activate your phone online with your purchase so you don't waste time to go into a physical AT&T store for activation.

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The 512GB US Cellular Galaxy S23 Ultra starts at $700!

Get up to $680 off the US Cellular model of the Galaxy S23 Ultra directly from Samsung with trade. The 256GB version of the phone can be yours from $449.99, while the 526GB version can be yours from $629.99. You can also get the exclusive to Samsung store 1TB storage option.

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Samsung is looking to rebound from a tough 2022. Last year, its operating profit in the manufacturer's mobile and networks business declined 16% on a year-over-year basis. But overall demand is growing for premium smartphones which are priced at $800 and up. These high-end phones accounted for 18% of the revenue generated by the total smartphone market last year up from 11% in 2020 according to data from Canalys.

The Samsung executive says that based on the numbers, which show that the Galaxy S23 Ultra is the most popular model in the line, there are still people "who want the best of the best."

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Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.