It used to be much easier when it came to selecting a new handset. You visited your carrier's closest retail location, found the model you wanted, and bought it. Now, you have to add in a color choice as well. In the old days, if you wanted to change the color of your phone, you bought a different colored case, or some models had interchangeable backs that you could use to add a new color to your phone.
The Sapphire Black Samsung Galaxy S III
These days, the manufacturers are producing the same models in different colors. No longer do you need to buy an accessory to brighten, or darken your smartphone. You can buy it the way you want it to look right out of the box. And when you have an extremely popular model like the flagship Samsung Galaxy S III, more color choices mean more sales.
Speaking of the Samsung Galaxy S III (and who isn't, really?), some new color choices have been made available such as Amber Brown, Garnet Red, Sapphire Black and Titanium Grey. Depending on where you live and the carrier you use, you could have your choice of these colors along with the original Marble White and Pebble Blue. In Canada, for example, a tipster for Mobile Syrup says that the Sapphire Black version of the Samsung Galaxy S III is coming to TELUS sometime in the late February, early March time period. Yeah, we're sure that Henry Ford would have waited for this color choice, how about you?
Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
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