According to a new report from market research firm Strategy Analytics, 2015 was a very good year for unlocked smartphone sales in the US. SA estimates that 14.6 million unlocked smartphones were shipped last year, up 140% from 6.1 million units in 2014.
Data for 2015 shows that unlocked smartphones took a 9% share of total smartphone shipments in the US, compared to just 4% back in 2014. Overall, 158.7 million smartphones are estimated to have been shipped in the US last year, a 7% year-on-year improvement.
On a manufacturer level, it looks like 2015 was a very good year for Motorola. The Lenovo-owned manufacturer shipped 1.4 million unlocked smartphones in the US, up from just 0.1 million unlocked units in the precedent year.
In the past year, Motorola captured 9% of the unlocked smartphone market as handsets such as the Moto X Pure, the 3rd-gen Moto G, and the 2nd-gen Moto G managed to strike a cord with US smartphone customers.
Florida-based manufacturer Blu has solidified is position at the top of the raw sales charts. This new report claims that the manufacturer shipped 5.2 million unlocked smartphones last year, a 160% annual growth.
Apple is estimated to have shipped 1.8 million unlocked iPhones in the US in 2015, up from 0.7 million units the year before. According to Strategy Analytics, Apple's growth in the unlocked smartphone segment was largely driven by the iPhone Upgrade Program that the company launched in Q3.
source - Strategy Analytics
Looking into the future, the research firm believes that smartphone shipments will grow to 23 million units shipped in 2016, for a 14% slice of the total US smartphone market. Linda Sui, Director at Strategy Analytics, comments:
The unlocked smartphone market is the faster-growing segment in the US, which is the most valuable smartphone market worldwide. No smartphone makers can afford to ignore the booming unlocked smartphone market in the US.
Mihai Andrici is a former news writer at PhoneArena. He's produced a large body of content during his PhoneArena run, drawing on years of experience in the field. Mihai's coverage touched on various topics, from Android phones to Apple ecosystem products. In addition, he was quite active in bringing the latest mobile tech deals to PhoneArena readers.
Recommended Stories
Loading Comments...
COMMENT
All comments need to comply with our
Community Guidelines
Phonearena comments rules
A discussion is a place, where people can voice their opinion, no matter if it
is positive, neutral or negative. However, when posting, one must stay true to the topic, and not just share some
random thoughts, which are not directly related to the matter.
Things that are NOT allowed:
Off-topic talk - you must stick to the subject of discussion
Offensive, hate speech - if you want to say something, say it politely
Spam/Advertisements - these posts are deleted
Multiple accounts - one person can have only one account
Impersonations and offensive nicknames - these accounts get banned
Moderation is done by humans. We try to be as objective as possible and moderate with zero bias. If you think a
post should be moderated - please, report it.
Have a question about the rules or why you have been moderated/limited/banned? Please,
contact us.
FCC OKs Cingular\'s purchase of AT&T Wireless
Things that are NOT allowed: