Google's new ad pushes camera feature the Pixel has and the iPhone doesn't
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Night Sight is a feature on Google's Pixel handsets. With Night Sight enabled, users can snap pictures under low-light conditions without flash, and the end result is a photograph that makes the subject and background visible. A tweet from Google's VP of Product Marketing, Marvin Chow (via 9to5Google), reveals how the company plans on using Night Sight in a new ad campaign against the Apple iPhone.
Because Night Sight was pushed out by Google and did not come with the Pixel 3 out of the box, Google didn't start advertising it until late November (view the ad by tapping on the video at the top of this article). Other manufacturers offer a similar technology for their phones, including Nightscape, found on the OnePlus 6T and OnePlus 6. We wouldn't be surprised to see Apple introduce its own low-light enhancement feature in the near future.
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Google compares a photo from the iPhone XS to the same scene shot using Night Sight on the Pixel 3
Things that are NOT allowed: