In 4.2 seconds, Xiaomi sells 40,000 Xiaomi Redmi 1S units in India

The quick hit and run sales tactic of "Hunger Marketing" was successfully employed again in India by Xiaomi, when the manufacturer sold 40,000 units of the Xiaomi Redmi 1S in just 4.2 seconds. Recently, the company sold  95,000 units of the Xiaomi Mi3 in India, using the flash sales technique that it is becoming known for.

The sales of the Redmi 1S took place on Tuesday, and it was the first time that the device had been offered in the country. The manufacturer recently announced ten new markets that it was expanding to, with India, Brazil and Russia listed as the first three countries on the list.

The device offers a 4.7 inch screen with resolution of 720 x 1280. Powering the phone is a quad-core 1.6GHz Snapdragon 400 CPU with the Adreno 305 GPU handling graphics. The Redmi 1S has 1GB of RAM inside along with 8GB of native storage. If more memory is required, there is a 64GB microSD slot available on the phone. Back and front-facing cameras weigh-in at 8MP and 1.6MP, respectively. A 2000mAh battery powers the device, which comes out of the box with Android 4.3 pre-installed

Xiaomi is selling the phone in India for the equivalent of $98 USD, which obviously sparks demand for the unit. The next flash sale to be held in India by Xiaomi, will be on September 9th. The number of Redmi 1S units to be sold at that time is unknown now, but the company will start accepting registrations for the sale later today.


source: @hbarra via AndroidCentral