If it were up to you, what color would your smartphone be?
Show of hands, whose smartphone is styled in either black or white? Statistically, it's quite likely that the majority of you raised an imaginary hand. For better or worse, black and white continue to dominate the mobile industry, and at least in the case of the former that's probably warranted—consecutive studies by Strategy Analytics have found that black is consistently the most liked color for a phone.
But the world isn't just black and white, as they say, and in this case you can take this literally, too. Makers such as Nokia (now Microsoft) and even Sony and Samsung, often push non-standard paints for their creations, and we can't say we mind that trend. Shopkeepers probably do, but not us—we like choice. Still, when looking at the big picture, most of the people we see on the streets are rocking a black or white phone. While that may be a personal preference, it's not unlikely that availability and pricing also had a rather major part to play.
So what do you say we take a head count? If it were up to you, what color would your smartphone be?
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