Back in 1953, the president of General Motors, Charles Wilson, said "As General Motors goes, so goes the nation." While that might have been true 60 years ago, today it is the mobile carriers and smart connected device makers that move the economy. But speaking of GM and the wireless world, the company has announced that it is replacing Verizon with AT&T's 4G LTE pipeline to run the automaker's OnStar system. AT&T emerging devices head Glenn Lurie says that by using the carrier's LTE network, "We envision basically with that big of a pipe, the car becomes a smartphone on wheels,"
AT&T would like to move away from basic information toward streaming video using OnStar
OnStar had been used by GM drivers of certain models to connect to emergency services, receive turn-by-turn navigation or to get roadside assistance. AT&T has a much broader picture which seems to dovetail with what GM is looking for, such as charging drivers to stream video on most of its Chevrolet, Buick, GMC and Cadillac models. Phil Abram, a GM executive director, would not say why the nation's largest carrier was dumped in favor of AT&T, but he did say that the latter's view was more aligned with the Detroit automaker's view.
Other ideas include sending drivers alerts about problems with the car, and sending data or video from the car to the driver's smartphone or tablet. Meanwhile, Verizon will continue to support the service for all existing models and for cars that come out before the 2015 models. AT&T will take over once the 2015 models start to launch in the middle of 2014.
OnStar currently has 6 million members in the United States, Canada and China with monthly rates starting at $18.95 a month for basic service, and $28.90 monthly for premium service. It is unknown how AT&T and GM will price the new system, but Glenn Lurie, president of the AT&T division that is in charge of wireless service beyond handsets, says that your car could one day be part of your AT&T shared data plan. Lurie says that from 2015 to 2018, he expects 20 million new cars to be wirelessly connected. Meanwhile, besides offering such services to GM, AT&T already has wireless deals with Ford and Nissan Motor, although the GM deal is the biggest one so far.
Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
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