Behind the scenes of Motorola's April Fools' Day boot screen animation
Back on April Fools' Day, which actually was only two days ago, we showed you a clip of Motorola's boot screen animation that starred a Yeti, the Loch Ness Monster and a UFO. The majority of those who viewed the animation got a chuckle out of it, which was all Motorola could ask for, after all. Now, the Google-owned Lenovo owned subsidiary takes us behind the scenes to show us how the animation was created.
The stop-motion animation took 192 frames to complete. Each character started as a 2D drawing which was turned into a 7 inch puppet. A set was designed and the animation was created. For those of you familiar with Gumby, or The Nightmare Before Christmas, the boot screen animation came to life in roughly the same manner. After a puppet was photographed, it was moved ever so slightly, and photographed again. When all of the pictures were spliced together, it produced the stop-motion animation.
The animation will be available until April 14th. Motorola says that it will offer more boot screen animation in the future.
"For this project, stop-motion was a fun choice. It had a handmade feel for the canvas of the phone, and you could really develop things like fur for the Yeti. It’s always more fun when you can see small details.” Stop-motion gave the animation a human touch and fit the personal nature of phones, which are always updating."-Kirsten Lepore, animator
The animation will be available until April 14th. Motorola says that it will offer more boot screen animation in the future.
Things that are NOT allowed: