Asus ZenFone Max showcased in promo video, could be launched soon

Asus this year introduced so many ZenFone smartphones that we can barely keep track of them (not to mention that some models have special editions - like the ZenFone 2 Deluxe Special Edition). One of Asus' newest handsets is the ZenFone Max, which hasn't been released yet, despite the fact that it was supposed to go on sale in October.

Earlier this week, the ZenFone Max was showcased in an official promo video (embedded above), which likely means that Asus is finally ready to launch it. The promo video presents the smartphone's highlight features, starting with its massive 5000 mAh battery - which, according to Asus, can provide a talk time of up to 37.6 hours, video playback time of up to 22.6 hours, Wi-Fi web browsing for up to 32.5 hours, or a stand-by time of up to 38 days. Moreover, the ZenFone Max can act as a power bank, charging other devices on the go.

Powered by a quad-core Qualcomm Snapdragon 410 processor, the Asus ZenFone Max currently runs Android Lollipop with ZenUI on top (and we assume that it's going to be updated to Android 6.0 Marshmallow at some point). Other features include LTE, a 5.5-inch 720p display, 5 MP front-facing camera, 13 MP rear camera with laser auto focus, 2 GB of RAM, and 16 GB of expandable internal memory.

Like the ZenFone Zoom - recently released in Taiwan, Asus' home country - the ZenFone Max has a faux leather rear cover. The handset weighs 202 grams, and measures 156 x 77.5 x 10.5 mm. For now, the price of the Asus ZenFone Max isn't known. How much would you be willing to pay for it?


source: Asus