Apple's iOS made up 66% of mobile devices activated by the enterprise during the third quarter. That was up 2 percentage points sequentially from the second quarter. The small bump is typical during the three month period that includes the unveiling and launch of the latest iPhone. Other platforms lost ground from the second quarter to the third quarter. During that period, Android devices made up 31% of mobile devices activated by the enterprise, down from the 32% activated in the prior quarter. Windows powered handsets declined from 3% of enterprise activations in the second quarter, to 2% during Q3.
Where iOS really picked up steam was in the tablet market as iPads made up 71% of enterprise tablet activations from July though September. That was up sequentially from 64% of the activations scored by the iPad during Q2. During the same period, Android tablet activations in the enterprise declined to 21% from 25%, and Windows powered slates dropped to 8% from 11%
Looking at different business sectors, iOS made up 83% of the mobile devices activated in the public sector, 77% in the financial service sector, 68% of activations in the insurance sector and 77% in the education market. Android devices led the way in high tech (52% of activations) and transportation (50% of activations).
While the numbers look good for both the iPhone and iPad in the business world, the long term trends are declining. During the third quarter of 2012, when the Apple iPhone 5 was launched, iOS was responsible for 77% of new mobile device activations in the enterprise. And at one time, the iPad accounted for a whopping 90% of new enterprise tablet activations.
In the long term, enterprise activations of iOS are on the decline
Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
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