Shares of Apple moved closer to the important $500 level on Friday, as the shares dropped over 3% in reaction to a chilly reception given in China to the launch there of the Apple iPhone 5. Technical Analysts, who pour over stock charts to determine a stock's future movement, have been bearish on the stock since it penetrated both the 50 and 200 day moving averages. Now, these guys are pointing to the $500 level where Apple snapped back from its last drop, and suggest that a close under $500 could set off a powerful wave of new selling.
What has investors so worried today is the lack of long lines waiting outside Apple's seven retail stores in Beijing, Shanghai and Shenzhen. This is a sharp contrast to the long lines and fights that broke out in January when Apple launched the Apple iPhone 4S in the country. A delay in opening one of the Apple Stores led those waiting in line to turn violent, tossing eggs at police and breaking windows. Apple halted sales of the Apple iPhone 4S in its stores in response.
The news from China sent Apple's shares reeling
The failure of the Apple iPhone 5 to capture the attention of the Chinese apparently has to do with the design of the device. Even increasing the size of the screen to 4 inches from the previous models' 3.5 inch display was not enough to bring in buyers for the phone. Wang Yanhui, secretary general of the China Mobile Phone Alliance said, "The iPhone 5 is undeniably a good product. However, among the high-end smartphone category, it has a smaller screen and few bright spots, but has a high price." A woman inside an Apple Store in Beijing said "The iPhone 5 boosts no big innovations and is not very different from the iPhone 4s. I might wait for the next model."
Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
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