24 hours, 100,000 phones: Nothing Phone (2a) achieves record sales on launch day
TL;DR:
- Nothing Phone (2a) achieves record sales of 100,000 units on launch day.
- The success happened as Nothing tries to grab market share in a crowded phone market.
- Nothing may solidify its position as a serious competitor in the global smartphone market, challenging established brands.
0 to 100,000 real quick pic.twitter.com/80YQcRaNBN
— Nothing (@nothing) March 13, 2024
Carl Pei, the CEO and co-founder of Nothing, said to Forbes:
Phone (2a) is redefining a category often overlooked, delivering Nothing's unique innovations to millions of new users around the world. Selling a record-breaking 100,000 units in just 24 hours is proof of that. A big thanks to our community, partners, and team for believing in us!
The Phone (2a) features Nothing’s signature see-through design, coupled with a 6.7-inch OLED screen and dual 50-megapixel rear cameras. Notably, the Nothing Phone (2a) is the first in its lineup to boast a 5,000mAh battery capacity, a step up from its predecessors, which had 4,500mAh and 4,700mAh. However, our battery tests show it will last you, but it won't wow you.
Nothing Phone (2a) is available in the UK, Europe, and the US. However, getting it in the States is not so easy, as it requires you to sign up for Nothing’s Developer Program via the company’s official website. Why is that, you may wonder? Well, according to Nothing co-founder Akis Evangelidis, it isn't the “right time to go all-in” in the US just yet. Read more on the topic here.
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