Analyst sees 2018 Apple iPhone Xs priced at $899 and up

Last week, we told you that Apple is cutting the cost of the parts and labor required to produce the Apple iPhone X sequels expected later this year. To refresh your memory, KGI Securities Apple analyst Ming-Chi-Kuo expects a trio of new iPhone models to be introduced in September. The Apple iPhone Xs will be a sequel to the tenth anniversary model and will come with a 5.8-inch AMOLED display. A huge 6.5-inch AMOLED screen is expected for the Apple iPhone Xs Plus, while a 6.1-inch LCD screen will adorn the Apple iPhone 9. Although all three phones will include an edge-to-edge display, the TrueDepth Camera and Face ID, according to Kuo the iPhone 9 will sport just a lonely single camera on back, and it won't offer 3D Touch.

Today, RBC Capital analyst Amit Daryanani has come up with the pricing scheme that he believes Apple will employ for these three phones. Daryanani sees the iPhone 9 priced at $700+. This will be the lowest priced iPhone of 2018, not including the Apple iPhone SE 2 if such a phone is released. The iPhone Xs could start at $899, which is $100 bucks less than the price of the 64GB iPhone X. The iPhone Xs Plus, with its massive screen, could be priced at $999 according to the analyst.

Daryanani sees the cheaper iPhone 9 outselling the two iPhone Xs variants. As a result, RBC Capital is forecasting that the ASP (average selling price) of the iPhone will slip once the 2018 models are released. However, the news isn't all bad. As a result of the lower prices, the securities house sees Apple posting stronger unit growth starting with its first fiscal quarter of 2019 (October-December 2018).


source: @kifleswing