Brace yourselves, Samsung came back with a vengeance, and a lot is hinging on whether the Galaxy S7 and S7 edge it just announced will be a success. The Galaxy S6 it unveiled last year around this time, was the boldest redesign it has ever undertaken with the Galaxy S line, but was met with a somewhat tepid demand due to general industry saturation, as well as the decision to seal the battery and offer embedded storage only. The surprising Galaxy S6 edge's initial demand caught Samsung off-guard as well, and it couldn't churn out enough bendy displays for it, adding to the initial sales bottleneck.
This year, however, Samsung is pulling out all stops with the Galaxy S7 and S7 edge, if not in terms of design, as the chassis concept is already premium enough, but rather by listening to user demands. It has focused efforts where it matters most in today's smartphones - the low-light performance of the camera, the battery life, and the durability of the device, and at the same time brought back the microSD slot for storage expansion.
What more can you desire from a phone? Well, let's roundup all the important new features you will encounter in the Galaxy S7 and S7 edge, and we'll let you decide if we are in for the treat of the season.
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Daniel, a devoted tech writer at PhoneArena since 2010, has been engrossed in mobile technology since the Windows Mobile era. His expertise spans mobile hardware, software, and carrier networks, and he's keenly interested in the future of digital health, car connectivity, and 5G. Beyond his professional pursuits, Daniel finds balance in travel, reading, and exploring new tech innovations, while contemplating the ethical and privacy implications of our digital future.
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