HTC releases financial report for Q4 2014: things are getting better, revenue increases
Last time we heard something about HTC's financial status straight from the horse's mouth, the Taiwan-based manufacturer had scored an unexpected small profit.
Well, it looks like HTC has retained the momentum and has kept the trend during the last fiscal quarter of 2014, as it has accounted for another certainly welcome increase in its earnings.
HTC reported a 12% increase in the revenue in comparison with the same period year-over-year. The manufacturer behind the HTC One (M8) has brought home a total revenue of NT$47.9 billion (roughly $1.524 billion) for Q4 of the last year. As a comparison, HTC earned $1.37 billion ($224 million less) back in Q3 2014.
“HTC finished the year with a third consecutive quarter of profitability, and is well-positioned to build on that solid platform in the year ahead by ensuring our portfolio is highly targeted and our message clearly communicated. Key to our improved sales performance was our ability to offer tailored product mixes at suitable price points within the regions, which enabled us to closely address the needs of specific markets.” - Peter Chou, HTC CEO.
However, we don't know how many smartphones HTC has sold during this quarter, but sound logic suggests that the sales have gone up as well. After all, the company released a number of new devices during the quarter - the HTC Desire EYE and the Desire 820 being the more notable ones among them.
The latest financial report by HTC is nothing else but a good sign for the phone maker, which was quite troubled roughly a year ago - back then, it had several consecutive quarters with plummeting sales and revenue, but luckily, it's back on its feet now. Provided that all rumors that we hear through the grapevine are true, the upcoming One (M9) flagship will probably greatly aid HTC in its financial ordeals.
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