Huawei and its honor sub-brand keep gaining market share, along with Vivo and Oppo
The smartphone sales numbers for Q3 are in, and it has been an abysmal one for Samsung in terms of market share loss. The company's piece of the industry pie nosedived 14% compared to the same period last year, translating to 12 million less phones shipped. Of course, a few million of those can be attributed to the double Note 7 recall, but it was still the worst drop in market share ever for Samsung.
That didn't go to Apple, if that's what you are thinking, as it's barely been two weeks that the new iPhones were on the market in Q3, and Apple also saw its market slice shrink 6% year-on-year. It ended up with 11.5% of the 373 million phone moved in Q3 - or about the share it commanded in 2009. Of course, it also ended up with 104% of the industry's profits, but that's another story altogether.
Which phone makers increased their market share in Q3 then? Well, in the last few quarters it's been the Chinese brands Vivo, Oppo and Huawei making strides, and last quarter was no different. Huawei in particular is worth watching here, as it is encroaching on Apple's market share numbers, and it started pricing its high-ends and midrangers similar to what Apple or Samsung are charging, so they might soon grab a bigger slice of the industry profits, too, rather than shine only in market share increase.
Follow us on social media to catch the latest trending stories, watch exclusive videos, and join the conversation with our vibrant community!
Daniel, a devoted tech writer at PhoneArena since 2010, has been engrossed in mobile technology since the Windows Mobile era. His expertise spans mobile hardware, software, and carrier networks, and he's keenly interested in the future of digital health, car connectivity, and 5G. Beyond his professional pursuits, Daniel finds balance in travel, reading, and exploring new tech innovations, while contemplating the ethical and privacy implications of our digital future.
Recommended Stories
Loading Comments...
COMMENT
All comments need to comply with our
Community Guidelines
Phonearena comments rules
A discussion is a place, where people can voice their opinion, no matter if it
is positive, neutral or negative. However, when posting, one must stay true to the topic, and not just share some
random thoughts, which are not directly related to the matter.
Things that are NOT allowed:
Off-topic talk - you must stick to the subject of discussion
Offensive, hate speech - if you want to say something, say it politely
Spam/Advertisements - these posts are deleted
Multiple accounts - one person can have only one account
Impersonations and offensive nicknames - these accounts get banned
Moderation is done by humans. We try to be as objective as possible and moderate with zero bias. If you think a
post should be moderated - please, report it.
Have a question about the rules or why you have been moderated/limited/banned? Please,
contact us.
Things that are NOT allowed: