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"Couch commerce" on a rise this year thanks to shopping sprees with iPads and iPhones

By Daniel Petrov

Published: Dec 06, 2011, 6:37 AM

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"Couch commerce" on a rise this year thanks to shopping sprees with iPads and iPhones

What researcher call "couch commerce" - buying stuff with your mobile device - is on a significant rise this year, thanks to the proliferation of iPads and iPhones which are used as an online shopping tool.

The latest Compuware APM report has an interesting chart that shows how iPhone and iPad usage spiked around the Black Friday - Cyber Monday record shopping craze. This is in line with a research by IBM that was outed in the beginning of last month predicting a surge in mobile commerce this holiday season.

Online shopping has been north of $18 billion so far, and over the Thanksgiving weekend Apple's venerable smartphones and tablets logged in more than 10% of that amount, so rest assured that retailers will pay special attention to mobile devices from now on.

via TUAW

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Daniel, a devoted tech writer at PhoneArena since 2010, has been engrossed in mobile technology since the Windows Mobile era. His expertise spans mobile hardware, software, and carrier networks, and he's keenly interested in the future of digital health, car connectivity, and 5G. Beyond his professional pursuits, Daniel finds balance in travel, reading, and exploring new tech innovations, while contemplating the ethical and privacy implications of our digital future.

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"Couch commerce" on a rise this year thanks to shopping sprees with iPads and iPhones

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