This is not turning out to be the U.S.launch of the BlackBerry Z10 that CEO Thorsten Heins had been dreaming about. Consider the response at Amazon, which has the BlackBerry Z10 in stock and ready to to be shipped for $199.99 with a signed two-year pact. How embarrassing would it be for BlackBerry if we told you that the Z10 did not even make the AT&T Top 100 smartphones on Amazon's list? And suppose we told you that beating out the first BlackBerry 10 handset is the Sony Ericsson W580i, made by a company that is no longer around.
The top ranking 'Berry on Amazon's Top 100 for AT&T is the BlackBerry Torch
Perhaps BlackBerry misjudged the market and should have released the QWERTY equipped BlackBerry Q10 first. That is the model that BlackBerry could have pointed to as having something that even the Samsung Galaxy S III and Samsung GALAXY Note II didn't have. CEO Thorsten Heins had best have a Plan B ready because at this point, no amount of spin is going to turn the BlackBerry Z10 into lemonade.
Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
Recommended Stories
Loading Comments...
COMMENT
All comments need to comply with our
Community Guidelines
Phonearena comments rules
A discussion is a place, where people can voice their opinion, no matter if it
is positive, neutral or negative. However, when posting, one must stay true to the topic, and not just share some
random thoughts, which are not directly related to the matter.
Things that are NOT allowed:
Off-topic talk - you must stick to the subject of discussion
Offensive, hate speech - if you want to say something, say it politely
Spam/Advertisements - these posts are deleted
Multiple accounts - one person can have only one account
Impersonations and offensive nicknames - these accounts get banned
Moderation is done by humans. We try to be as objective as possible and moderate with zero bias. If you think a
post should be moderated - please, report it.
Have a question about the rules or why you have been moderated/limited/banned? Please,
contact us.
FCC OKs Cingular\'s purchase of AT&T Wireless
Things that are NOT allowed: